Price Sales and Productions

Price Sales and Productions handles firearms training across Central Nebraska. Jim Price is a Nebraska Certified Concealed Carry Instructor, NRA Pistol Instructor, and NRA Level One Coach who treats training like it matters—because it does.

His approach is straightforward: you learn the law, you learn safety, you learn to think under pressure. The classroom covers:

• •Nebraska concealed carry law and legal considerations
• •Firearm safety and proper storage (home and travel)
• •Handgun types (revolvers, semi-autos) and holster options
• •Real-world decision-making and scenarios

The shooting portion isn't about punching holes. Price builds scenario-based drills that force you to think about what you're doing rather than just cycling rounds. The final shooting test validates you can actually perform under the pressure that matters.

"He presented different real-world type situations and made the students think about what they were doing rather than just shooting a bunch of holes in targets... I came away more confident and better informed." — Frank Gourley, student

• •Eye and ear protection
• •Hip holster
• •Center-fire handgun
• •100 rounds of factory ammunition
• •Sack lunch (water and coffee provided)

Price also serves as Chairman of the Hastings Gun Show and President of Four Rivers Sportsman's Club, so he's embedded in the regional shooting community. His background includes firearms instruction, hunter education, and years working with shooters of all levels.