General Coin & Gun Exchange

General Coin & Gun is a full-service firearms, archery, and precious metals facility located in Rice Lake, Wisconsin. Whether you're a seasoned shooter, archer, or collector, this multi-purpose venue offers a comprehensive range of services and amenities.

The facility features a 25-yard indoor shooting range that is rated for both pistol and rifle shooting. The climate-controlled environment makes it ideal for year-round practice and training. Firearm rentals are available for visitors who want to try different weapons before purchasing, and VIP memberships are offered for regular shooters seeking premium access and benefits.

General Coin & Gun operates a dedicated 20-yard indoor archery range with a full pro-shop. The business is a certified dealer for Mathews, TenPoint, and Ravin products, offering the latest in bow technology. Professional bow repair services are also available for maintenance and tuning.

Experienced gunsmiths on staff provide general repairs and custom firearm builds, allowing shooters to personalize and maintain their weapons to the highest standards.

The facility offers a comprehensive firearms selection for purchase, trade, and resale. Both new and used firearms are available in-store.

Beyond shooting sports, General Coin & Gun specializes in gold and silver bullion trading and hosts one of the largest selections of collectible coins in the area, including mint sets, proof sets, and individual collector coins. Free estate appraisals are available.

The Rice Lake location is open with extended summer hours (Memorial Day through Labor Day) and standard winter hours. Contact the facility for current membership rates and range fees.